Introduction

The purpose of this report is to analyze the information system used by Buffalo Wild Wings, sports-bar chain restaurant. A particular interest of the research is the use of tablets in a restaurant business. For the research purposes, we will review the history and the strategy of the business. In addition, we will focus on the usage and implementation of technologies, which help them to achieve strategic business goals. The general manager of the local Buffalo Wild Wings will be interviewed to provide an inside to the business operation. Based on the research the recommendation will be provided to improve the usage of the information system.

Who We Are

Buffalo Wild Wings (BWW), Inc. is an owner, operator, and franchisor of restaurants featuring traditional American cuisine. The restaurant focuses on delicious chicken wings, which are available with “14 signature sauces or four signature seasonings”. Buffalo Wild Wings implemented a multi-media system in each restaurant, with an open floor plan and a bar. BWW appeals to a different clientele, but particularly to sports fans. All the guests enjoy watching sports on approximately 50 TVs, participate in Buzztime Trivia, or just play video games. The menu represents traditional American culture and varies from famous signature chicken wings to different salads.

Buffalo Wild Wings Restaurant History

Buffalo Wild Wings was co-founded in 1982 by Jim Disbrow, Scott Lowery, and Bernard Spencer. They decided to open up their own restaurant, first in Columbus, Ohio and then in Westerville, Ohio one year later. Originally called Buffalo Wild Wings & Weck, from which the abbreviation bw-3 was created (the third W was for the beef on weck sandwich, a staple of the Buffalo region), in 1990 Buffalo Wild Wings & Weck began to franchise. In 1998 the name was changed to Buffalo Wild Wings Grill & Bar.  In 2010, the company announced an expansion into Canada.

In 2003, they completed an initial public offering and became a publicly held company.

In February 2012, Buffalo Wild Wings reported $495 million in total assets.  In 2015, Buffalo Wild Wings expanded in the United Arab Emirates when it opened a restaurant in Dubai. Today, they have over 1,190 restaurants around the world. 

Companies website link: http://www.buffalowildwings.com/